OBJECTIVES

GENERAL OBJECTIVE

  • To build a space for reflection, analysis and debate on issues related to the a International Business Management, through the exchange of experiences and results of national and international research.

OBJETIVOS ESPECÍFICOS

  • To provide new proposals and tools to develop competitive strategies for internationalization.
  • To obtain more first-hand information about the work that has been done at the national and international level, in the internationalization processes that are taking place, in order to access to different markets around the world.